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Auto-Campaign Example: New Client Offer - 5 Class Pack
Vicky Vasso avatar
Written by Vicky Vasso
Updated over 2 years ago

Campaign Purpose: This campaign is designed to give all of your customers the chance to be successful by being reminded to come as much as possible. This campaign also makes sure they ultimately convert from your intro offer with a focus on joining a membership.

Entry Rule

Mariana Tek

MBO

Made a Purchase - specify your 5 Class Pack

AND

Number of Visits - 1 visit, within the last 1 day, Payment Option = 5 Class Pack

Purchased a Service - specify your 5 Class Pack

AND

Number of Visits - 1 visit, within the last 1 day, Payment Option = 5 Class Pack

Goals

Mariana Tek

MBO

Has a Membership

Joins a membership for the first time

Starts a Credit Package

Has an active Class Package

Auto-Messages

Welcome! Book again

Time Delay: 1 Day

🚩Red Flag

Day 10 Nudge (Has not visited again)

Time Delay with Rule: 10 Days - No visits since first visit and no future reservations

Check-In (After 3rd Visit)

Right when a Rule is met: 2 visits since first visit (Number of Visits - X since entering the campaign)

🚩Red Flag

Day 25 Nudge (2 or less visits)

Time Delay with Rule: 25 Days - 1 visit since first and no future reservations

Introduce next steps (After 4th visit)

Right when a Rule is met: 3 visits since first visit (Number of Visits - X since entering the campaign)

🚩Red Flag

Day 40 Nudge (3 or less visits)

Time Delay with Rule: 25 Days - 2 visits since first and no future reservations

Congrats! Next steps (After 5th class)

Right when a Rule is met: 4 visits since first visit (Number of Visits - X since entering the campaign)

Time is running out (Has classes left)

Time Delay with Rule: 53 Days - Less than 4 visits since first visit (5 total)

Package Expired (60 Days)

⚠️Did not convert

⚠️Did not convert

Membership (All 5 Visits)

Class Pack (Did not finish all 5 classes)

Time Delay with Rule: 63 Days - Finished all 5 visits

Time Delay with Rule: 63 Days - 2-4 visits

⚠️Did not convert

⚠️Did not convert

Resend Day 63 if not opened

Resend Day 63 if not opened

Time Delay with Rule: 70 Days - Did not interact with email

Time Delay with Rule: 70 Days - Did not interact with email

⚠️Did not convert

Special Offer with Promocode

Time Delay with Rule: 81 Days

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