The logic of auto-campaigns is that they are forward-looking by nature. If a contact has already met this entry rule in the past, they will not pull into the campaign.

For example, if you create an auto-campaign to target contacts who create a new profile in your booking software, this is only going to pull in contacts who create a profile from that day onward. Contacts who created profiles 6 months ago, or even 1 week before the campaign start, will not be captured.

If you are looking to capture these past contacts, you can utilize our Segments tool. Segments, unlike auto-campaigns, can capture contacts retroactively. Read more about creating segments and how you can incorporate them into existing auto-campaigns.