Milestone celebrations can be a powerful member retention tool. You can be notified about clients hitting milestones like 100 classes by setting up a simple automation in Xplor Growth.
Navigate to Automation > Marketing Automation in the top navigation bar.
Once on the Automations page, click Create an Automation > Browse our Templates > 100 Club (you can also create this from scratch if you prefer).
Give the campaign a name like "100 Class Milestone" or "250 Class Milestone".
Set the Campaign Entry rule as Milestone Visits = Exactly 99 visits. This rule uses the 'Milestone' condition, which tracks cumulative visit history and is ideal for recognizing broader milestones like the 100th visit. Unlike the 'Number of Visits' condition, it does not allow filtering by time windows or payment options, making it more suitable for this use case.
Click Save. There is no need for an exit rule on this automation. Optionally, you can configure an exit goal to automatically unenroll contacts when they meet specific criteria, though this is not required for the 100 Club automation.
Add Auto-messages and auto-actions as desired based on your studio policies. Some suggestions:
Auto-Email - Sent immediately when entering the campaign: "Wow - you've completed 99 classes - only one more to go to 100!"
Auto-Email - Right when a rule is met > Number of Visits = At least 1 > Relative to Today > Since entering the campaign: "Congrats on hitting 100 classes! See the front desk for a prize"
Auto-Action: Task - Sent immediately when entering the campaign: Next class is 100th class - make a note for instructor to celebrate in-class
Remember that automations are only forward-looking. To get a list of clients who have already passed 100 classes, you can create a segment.