Campaign automations depend on specific activation conditions and rules to enroll clients. If clients are not being added as expected, review these common reasons and solutions.
Check the Timing of Campaign Activation
Automations only look forward. Actions taken before the campaign goes live will not retroactively enroll clients.
If a client meets the entry rule before the campaign is activated, they will not be added.
Even on the day a campaign goes live, syncing delays can prevent enrollment of clients who acted earlier that same day.
Example: If a client submits a nutritional form before activation, they will not be enrolled, even if the form matches the entry rule.
Verify the Entry Rule
Confirm that your entry rule is set up correctly and reflects the clients you want to capture. Even small differences in setup can prevent proper enrollment.
Confirm the Campaign is Live
Ensure that the campaign is marked as Started; drafts or inactive campaigns result in no contacts being enrolled.
Automations in Draft or Paused status will not enroll contacts.
If a client meets the entry rule while the campaign is paused, they will be skipped, even after you set the campaign live.
Watch for Duplicate Email Submissions
If a contact submits a form with the same email address multiple times (especially before the automation is live), the system may block re-enrollment to prevent duplication.
Check Membership Activation Status
For nurture campaigns, clients are added after their membership is fully active. Enrollment may fail if:
The campaign was paused or inactive during activation
The client’s home location was assigned incorrectly to another studio