Landing Pages allow you to target a specific audience with a specific credit, membership, or other product in Mariana Tek, enabling a seamless, one-stop checkout process for the client.
Create Your Landing Page
To access Landing Pages, navigate to Sales > Checkout Landing Pages > Create a Landing Page and name the page.
If not configured, you will be prompted to create a subdomain. We recommend making it the name of your business. Subdomains cannot have spaces or underscores.
Set Up your Landing Page
Landing Page Settings
The Landing Page Options are where you determine what you are selling and to whom.
Step 1: Select your Audience
Select whether the Landing Page is targeted at New Customers (without an existing Mariana Tek profile), or Existing Customers (with an existing Mariana Tek Profile).
New Customers: Prompts to create a Mariana Tek profile, with a link to log in if they already have one. Best for intro offers.
Existing Customers: Prompts to log in first, with an option to create an account if needed.
Step 2: Choose what to Sell
You can choose one Credit Package or Membership to sell per Landing Page. Select "Credit" or Membership" and use the dropdown to select to applicable option. Note that Products are not currently supported to be sold via Xplor Growth Landing Pages.
Step 3: Apply a Discount (Optional)
If you'd like to add a discount to the selected Credit Package or Membership, you will first need to set up the discount as a Discount Code in Mariana Tek. Then, select 'Yes, add discount' and select the relevant discount to apply it to the Landing Page.
Only the financial value of a Mariana Tek discount, such as $10 off or 20% off, applies on a Landing Page. Other conditions, like first-timer only, membership type, or payment interval restrictions, do not transfer.
If you do not see your Discount in the dropdown, ensure it is set up as a Discount Code in Mariana Tek and applies to your chosen Product. If you still need assistance contact our Support Team.
Step 4: Configure Tax Settings
Some regions require displayed prices to be inclusive of taxes. Use the toggle to showcase the price with or without tax included.
Step 5: Customize the Appearance of your Landing Page
This section allows you to tailor the messaging of your Landing Page as your customer will see it.
Custom Name: Name your Landing Page clearly to reflect the product being sold.
Custom Description (Optional): Use this field to provide extra details, such as what the product includes, any restrictions, or time limits.
Add a Display Discount: This field updates automatically based on the discount selected in the “Do you want to add a discount to this package?” option.
At this time, the discount can only be displayed as a monetary amount, not a percentage (%).
Button Text
Button Color
Help Phone Number and Email Address: Enter the phone number and email address to display if customers need checkout assistance.
Step 6: URL + Redirect
Choose the URL for your Landing Page: Customize the tail end of your Landing Page URL to clearly indicate the product being sold.
Do you want to send a customer to another page after a successful purchase?: Choose whether to send clients to another page, such as your website or scheduling page, after a successful purchase. Alternatively, display a success message to confirm checkout.
Permissions
Select "Permissions" in the lefthand toolbar to establish parameters to control who can use your Landing Page and when.
Permissions: Restrict access to specific segments, such as members or clients who have visited more than three times, by tagging them accordingly. Click here to learn more about Customer Tags
Number of Purchases: Limit the total number of purchases, for example, only 50 drop-in credits can be sold.
Timing of Purchases: Restrict access to certain dates, such as offering the Landing Page only during Black Friday week.
No Permissions Messaging: Customize the message clients see if they cannot access the Landing Page due to restrictions or limits.
Design
Select "Page Design" in the lefthand toolbar to update how your Landing Page appears.
Click Edit Design > Show Advanced to Edit the:
Logo
Logo Width
Page Header Color
Page Color
Click Save and exit, then Preview or Publish your changes.
Marketing Tracking
Looking to utilize a Facebook pixel in tandem with your Landing Page? Easily add your pixel here. More on Facebook pixels in this article from Facebook.
Registration Fields Settings
These fields are designated as required within Mariana Tek. For Xplor Growth to create a Mariana Tek profile through our Landing Pages, we must require the same information on our end.
Publish Your Landing Page
Navigate to the Landing Page Settings tab > click Publish Page in the top-right.
Once published, you will see View my Landing Page appear to the left of the Options button > click this to be taken to your Landing Page, where it is hosted on the web! You will notice there is a unique URL for each Landing Page you publish.
Insights
Insights provide a snapshot of your Landing Page performance, including which clients purchased and when. You can also export the data to a CSV for further analysis.
Purchased Amount: Total revenue generated through the Landing Page
Started but Did Not Finish: Number of clients who began checkout but didn’t complete their purchase (these clients can be targeted with follow-up messaging)
Recovered Sales: Number of purchases recovered from clients who initially abandoned checkout
Distribute Your Landing Page
Share your Landing Page in a Scheduled Email or Auto-Campaign by adding a button to your email that links to the Landing Page URL.
SMS Text Message
You can also share your Landing Page in an SMS. Since Landing Pages are mobile-responsive, clients can check out directly from the text. Just go to your published page, select View my Landing Page, copy the URL, and paste it into your message.
Update Your Landing Page
Making updates to your Landing Page or the product it sells? Whether you’re adjusting the price, restrictions, or description, follow these steps:
If the product price changed in Mariana Tek, re-select the product with the new price
Save your changes
Republish your Landing Page
This will not affect the URL - you do not need to update any sends that include the link to this Landing Page.