When a customer has reached a loyalty status tier, there are a few ways to identify them:
User Tags
Located on their Mariana Tek profile
Segments in Xplor Growth
Loyalty Insights
User Tags
Mariana Tek
When you create a status tier in your loyalty program, a matching user tag is automatically created in Mariana Tek. The tag name will be identical to the tier name.
As customers reach a tier, the corresponding tag is automatically added to their Mariana Tek profile. You’ll see it on their profile page and in the class roster.
If a customer later loses that tier, the tag is removed as well.
Segments
Segments can also be built using these tier tags. When creating a segment, use the Has a Mariana Tek User Tag condition and select the tier tag to target all customers with that status.
Insights
Under Loyalty > Loyalty Insights, you can view all customers that have reached a tier including:
Name
Tier
Points Earned
Home Location
Export to CSV to filter.


